Subject: ENTP

Term: Spring 2019

ENTP 301: Entrepreneurial Strategy (100/5205)

TR 01:00-02:15 PM Jan 14-Apr 29

Goldberg, M

This course is designed to show students how to identify potential business opportunities, determine what constitutes a good business model, and to strategically implement a business proposal. Topics of focus include an overview of the entrepreneurial process, determinants of venture success in high tech and other business environments, and strategies for industry entry and venture growth.

ENTP 302: Creativity in Design & Business: Sources of Perception, Imagination, & Creative Thinking (100/10752)

TR 02:30-03:45 PM Jan 14-Apr 29

Buchanan, R

The goal of this course is to develop skills and techniques for creative problem solving. The course is for anyone interested in design, the development of new products and services, and strategies for change in organizations and society. It is useful wherever we face challenging situations that require imagination, new ideas, and innovative approaches in a rapidly changing world. At its core, creativity is an issue of perception. Learning to change one's perception from what is known, comfortable, and familiar to what is unknown and potentially valuable and rewarding is the challenge of this course. We will explore a wide variety of methods, techniques, and tools for encouraging new perceptions. There will be useful readings, but also exercises and projects for individuals and teams to develop new strategies of creative thinking. Offered as DESN 302 and ENTP 302.