Subject: MBAP

Term: Summer 2026

MBAP 409: Sustainable Value Innovation (400/3115)

T 06:00-08:30 PM May 04-Aug 09

Buchter, M

This course creates a foundational platform featuring key models and managerial tools for building sustainable value and "turning the social and global issues of our day into business opportunities." Case studies of leading mainstream companies are used to analyze how business value is created for a range of social and environmental initiatives. Students will look at sustainability business strategies that reduce risks, drive down costs, create new revenue streams, serve new markets, and position companies to take advantage of changing societal expectations. Environmental issues such as climate change are covered along with social issues such as global poverty. Students acquire the competencies required to make effective business decisions based on integrating sustainability into the core of a company's value added activities.

MBAP 424H: Economic Issues and Applications in Healthcare (800/3108)

R 07:00-08:30 PM Jun 22-Aug 09, M 09:00-11:30 AM Jul 27-Jul 27

Votruba, M

The purpose of this course is to develop the analytical skills necessary for understanding how the U.S. health care sector operates, how it has evolved, the forces at work behind perceived deficiencies (in quality and cost control), and the impact of alternative policy proposals. Special attention is giving to recent developments in the healthcare marketplace, and the strategic considerations they create for providers and insurers. These issues are addressed through the lens of microeconomic theory. Under this framework, outcomes result from the interaction of decisions made by participants in the healthcare economy (e.g. patients, providers, insurers, government), with those decisions governed by the preferences, incentives and resource constraints facing each decision-maker. Principles of microeconomics will be reviewed as necessary to ensure consistent understanding of basic concepts. The course is designed to appeal to a broad audience, particularly students interested in healthcare management, public health, medical innovation, health law, and public policymaking.

MBAP 425H: Action Learning in Healthcare (400/3109)

T 07:00-08:30 PM May 04-Aug 09, M 12:30-03:30 PM Jul 27-Jul 30, TWR 08:00-06:00 PM Jul 28-Jul 30

Cola, P

This course contains a 4 day in person residency that will require you to be available from 8AM - 8PM each day. The residency will run from July 27-July 30, 2026. There is a $1,100 course fee that will cover the cost of the residency .

MBAP 430H: Lean Six Sigma in Healthcare (800/3110)

R 07:00-08:30 PM May 04-Jun 21

Waterman, M

The course will include the following topics: 1) Service Process Blueprints, 2) Managing Capacity in Service Systems, 3) Mapping the Value Stream (current and future state), and 4) Inventory Management in Service Systems. The topics considered are viewed in the context of healthcare management, financial services, insurance firms, call centers, back-office operations, and other applications. Through these topics, the participants will be trained in tools that help them understand customers' expectations and needs and to identify service system characteristics that can meet these needs. We will learn how to identify errors in service and troubleshoot these problems by identifying the root causes of errors. Subsequently, we will discuss how one can modify the product or service design so as to prevent defects from occurring. Finally, we will establish performance metrics that help evaluate the effectiveness of the Lean system in place. These efforts will result to improved quality. This course is not oriented toward specialists in service management. Its goal is to introduce you to the environments and help you appreciate the problems that operations managers are confronted with. Then, we will typically discuss some system specifics and emphasize the principles and issues that play key roles in their management.

MBAP 431H: Empowering Healthcare Innovation: Frameworks for Real-World Impact (400/3124)

T 07:00-08:30 PM May 04-Aug 09, MTWR 09:00-05:00 PM Jul 27-Jul 30

Healy, S; Runnels, P

This course contains a 4 day in person residency that will require you to be available from 8AM - 8PM each day. The residency will run from July 27-July 30, 2026. There is a $1,100 course fee that will cover the cost of the residency .

MBAP 451P: Product Strategy & Leadership (800/3120)

T 07:00-08:30 PM May 04-Jun 21

Nambisan, S

A critical job of any product manager is to provide leadership to the extended product team. This involves crafting a product vision, developing an associated product strategy, and aligning the product team to execute on that strategy. This course will focus on these key elements of a product manager's role. We will also emphasize the need for product managers to bring together diverse functional experts -- engineering, design, marketing, etc. -- and resolve conflicts that may emerge from their differing perspectives and roles in the organization. Increasingly, product managers' leadership also needs to extend to external partners and the broader ecosystem that is critical for the product success.

MBAP 453P: Business Model Design (800/3122)

M 07:00-08:30 PM Jun 22-Aug 09

Simon, A

Designing and articulating a unique value proposition (VP) forms a critical task for the product team. In this course, we will use a business model framework to examine the key elements of a product's value proposition and their interrelationships -- and the implications for both value creation and value capture. While Product Discovery provides the product team with a deeper understanding of the customers' problem (or pain points), to address it they have to come up with a unique value proposition as well as the resources, activities, and relationships needed to realize it in the marketplace. Using tools such as business model canvas, we will examine how a product team can answer the 'what' and the 'how' questions related to addressing a market opportunity. We will also examine how the product team can validate the VP and the associated business model. The course will emphasize digital platforms and digital components as key parts of the business model. We will identify and discuss different types of digital business models and the important underlying concepts such as disintermediation, network effects, and data-based learning that shape their success. We will also discuss how the adaptability, malleability and portability of a digital business model allows a firm to be more responsive to market dynamics as well as pursue faster internationalization of the underlying business.

MBAP 455P: Product Architecture and UX Design (800/3226)

T 07:00-08:30 PM Jun 22-Aug 09

McDonald, F

The success of a product is critically shaped by its ability to attract users by its features that address visible and latent user needs and how smooth and effective the users' interactions are the product. A product needs to address cognitively the tasks it is supposed to support, be easy to use and learn, intuitive and aesthetically pleasing. Product managers also need to understand how product architecture can be designed so as to be responsive to market changes (customer needs) and at the same time offer superior capabilities and features. This course will serve as the introduction to product architecture and interface design and discuss related design principles and techniques. We will draw on ideas and concepts from a wide range of contexts including industrial design, software design, and service design. The focus will be on providing a broad overview of the product design functions and related interfaces as well as the roles and responsibilities of a product manager in this. We will examine key frameworks and principles that underlie product architecture design, product interaction design, cognitive aspects of design, user experience design and approaches that help develop and evaluate user's interactions with the products as part of the design process.

MBAP 478: Valuing Businesses (400/3222)

W 07:45-09:15 PM May 04-Jun 21

Olavarria Baeza, J

In this course, you'll delve deep into the essential tools and strategies used by finance professionals and corporate leaders to assess the true worth of companies and stocks. This dynamic course goes beyond theory, focusing on practical applications of discounted cash flow (DCF) and relative valuation approaches -- the cornerstones of real-world business valuation. You'll also gain a sophisticated understanding of risk and reward, equipping you to confidently navigate equity markets and anticipate expected returns across diverse industries. Prepare to hone your analytical prowess with extensive spreadsheet work, a critical skill for any finance professional. This isn't just about numbers; it's about making informed, impactful financial decisions.

MBAP 478: Valuing Businesses (800/3223)

M 07:00-08:30 PM May 04-Jun 21

Olavarria Baeza, J

In this course, you'll delve deep into the essential tools and strategies used by finance professionals and corporate leaders to assess the true worth of companies and stocks. This dynamic course goes beyond theory, focusing on practical applications of discounted cash flow (DCF) and relative valuation approaches -- the cornerstones of real-world business valuation. You'll also gain a sophisticated understanding of risk and reward, equipping you to confidently navigate equity markets and anticipate expected returns across diverse industries. Prepare to hone your analytical prowess with extensive spreadsheet work, a critical skill for any finance professional. This isn't just about numbers; it's about making informed, impactful financial decisions.

MBAP 479: Leading Organizations (800/3225)

T 07:00-08:30 PM May 04-Jun 21

Laszlo, C

In today's complex fast-paced environment, it's critical to be able to optimize organizational performance. All healthcare organizations (corporations, non-profits, government) aim to achieve some goal or objective (e.g., increase shareholder value, meet patient needs, create value for stakeholders, make a positive social impact). This course is designed to enhance your ability to make well-reasoned decisions about managing people and organizations. Being able to apply systems thinking is critical to optimizing individual, team, and organizational performance and wellbeing.

MBAP 480: Introduction to Business Strategy (400/3220)

W 07:45-09:15 PM Jun 22-Aug 09

Mayor, T

This Business Strategy Development course delves into the fundamental principles of Strategic Management, exploring how firms establish and maintain superior competitive positions and profitability. You will gain a deep understanding of the critical interplay between a firm's external environment and its internal resources and capabilities, recognizing that successful strategy design requires an integrative perspective across functional areas like operations, marketing, and finance. Drawing upon insights from economics, psychology, political science, and management science, you will develop the analytical skills to assess market dynamics, evaluate organizational strengths and weaknesses, and ultimately formulate and implement effective strategies for sustained success in today's complex business world.

MBAP 480: Introduction to Business Strategy (800/3221)

M 07:00-08:30 PM Jun 22-Aug 09

Mayor, T

This Business Strategy Development course delves into the fundamental principles of Strategic Management, exploring how firms establish and maintain superior competitive positions and profitability. You will gain a deep understanding of the critical interplay between a firm's external environment and its internal resources and capabilities, recognizing that successful strategy design requires an integrative perspective across functional areas like operations, marketing, and finance. Drawing upon insights from economics, psychology, political science, and management science, you will develop the analytical skills to assess market dynamics, evaluate organizational strengths and weaknesses, and ultimately formulate and implement effective strategies for sustained success in today's complex business world.

MBAP 481: Marketing Planning and Management (400/3216)

W 06:00-07:30 PM May 04-Jun 21

Bodapati, N

Marketing Planning and Management isn't just about learning marketing--it's about learning how to think like a marketer. This course gives you the strategic edge by diving deep into the core pillars of marketing success: segmentation, targeting, positioning, and the marketing mix. You'll discover how to craft compelling marketing plans that actually drive business results, sharpen your decision-making with customer and competitive intelligence, and design marketing programs that connect strategy to execution. Whether you're aiming to lead a brand, launch a product, or build a growth-focused team, this course equips you with the mindset, tools, and confidence to make marketing matter.

MBAP 481: Marketing Planning and Management (800/3217)

R 07:00-08:30 PM May 04-Jun 21

Schroeder, B

Marketing Planning and Management isn't just about learning marketing--it's about learning how to think like a marketer. This course gives you the strategic edge by diving deep into the core pillars of marketing success: segmentation, targeting, positioning, and the marketing mix. You'll discover how to craft compelling marketing plans that actually drive business results, sharpen your decision-making with customer and competitive intelligence, and design marketing programs that connect strategy to execution. Whether you're aiming to lead a brand, launch a product, or build a growth-focused team, this course equips you with the mindset, tools, and confidence to make marketing matter.

MBAP 487: Marketing Execution (400/3218)

W 06:00-07:30 PM Jun 22-Aug 09

Bodapati, N

Marketing Execution is where strategy becomes action--and results. In this hands-on, high-impact course, you'll learn how to bring bold marketing plans to life across today's most critical channels and markets. From digital campaigns to B2B ecosystems, global marketing tactics to cutting-edge pricing strategies and MarTech tools--you'll gain the practical know-how to execute with precision and agility. You won't just study what marketers should do--you'll practice what successful marketers actually do. Through dynamic simulations, real-world case studies, and actionable frameworks, you'll bridge the gap between theory and practice. By the end, you'll not only understand marketing--you'll be ready to lead it with confidence, clarity, and measurable results. From strategy to success--master the art of marketing execution.

MBAP 487: Marketing Execution (800/3219)

R 07:00-08:30 PM Jun 22-Aug 09

Schroeder, B

Marketing Execution is where strategy becomes action--and results. In this hands-on, high-impact course, you'll learn how to bring bold marketing plans to life across today's most critical channels and markets. From digital campaigns to B2B ecosystems, global marketing tactics to cutting-edge pricing strategies and MarTech tools--you'll gain the practical know-how to execute with precision and agility. You won't just study what marketers should do--you'll practice what successful marketers actually do. Through dynamic simulations, real-world case studies, and actionable frameworks, you'll bridge the gap between theory and practice. By the end, you'll not only understand marketing--you'll be ready to lead it with confidence, clarity, and measurable results. From strategy to success--master the art of marketing execution.

MBAP 499: Introduction to Learning Skills (800/3321)

Healy, S

Whether you are an online student, a student attending classes on campus, or a mix of both this course will equip you with the skills necessary to become a successful graduate student. Throughout this course you will learn more about yourself as a learner, how to apply universal standards for critical thinking to the evaluation of professional literature, and how to effectively balance your competing responsibilities as you begin your journey toward your degree.